Commercial Printing, Business Printing, Offset Printing

Commercial printing differs from ordinary desktop publishing in several aspects. In commercial printing, the focus is on customers and clients and the need to present a professional image for your company. The methods applied in commercial printing differ from that of desktop publishing too.

Commercial printing mainly applies the offset printing method which is also known as offset lithography. This process allows the printer to utilize many colors for producing sharper and graphics more accurate in colors than desktop printing which utilizes only four basic ink colors: CMYK. Dots of cyan (blue), magenta (red), yellow, and black. One other advantage of commercial printing over desktop publishing is in the use of spot colors. Spot colors are made from premixed inks and you can again have metallic and florescent effects to enhance your output.

The printing process in commercial printing also differs from that of desktop publishing. Whereas desktop publishing will use some inkjet or laser printer, commercial printing uses printing plates which enables the printer to print on irregular surfaces such as cloth, cup or book with great color accuracy and sharpness.

Speed is one other factor that makers commercial printing advantageous over desktop publishing. If you needed thousands of copies in matter of minutes, desktop publishing would not be able to handle that volume. A commercial printer best serves that purpose. For example, it would be tedious for desktop publishing to produce 500,000 copies of a newspaper whereas a commercial printer can do that in a matter of minutes.

A desktop publisher can also work with predefined paper specifications only. So you have desktop publishing printing on A4, A3 or A1 sheet. A commercial printer can print on any other paper size in large volumes. Again the commercial printer has cutting equipment to give a customer any paper size he needs.

A commercial printer is the best place to undertake all your business printing needs., From business cards to letter heads to brochures to flyers, no other method or printing facility does it better than a commercial printer.